INDUSTRY NEWS

Pitch to Print: Turning Your Idea into a Book

26 AUGUST 2025

“Everyone has a book in them” so the saying goes and many of you are already authors. But for some that book may still be in the mind rather than the page. This is the idea behind the IABC (International Association of Business Communicators) one hour online panel discussion facilitated by Freeman Susan Walker.

Guest of honour and speaker revealed ahead of The Stationer’s Innovation Excellence Awards ceremony on October 17th

22 AUGUST 2025

Dr Vanessa Lawrence CB, former Director General and CEO of Ordnance Survey,

and founding co-chair of the United Nations Committee on Global Geospatial Information Management revealed as guest of honour

· Internationally recognised businesswoman, geographer and speaker, Dr Vanessa Lawrence CB, will present the prestigious Innovator of the Year award, at the culmination of the awards ceremony taking place at Stationers Hall on October 17th

New Global Survey Reveals Consumers Want The Choice For Paper Over Digital Communications - from Two Sides

20 AUGUST 2025

The Two Sides Trend Tracker is a biennial global survey and one of the most comprehensive studies into consumer perceptions of print, paper, and paper-based packaging. In its latest edition, the research gathered responses from 12,400 consumers across 17 countries, including South America, the United States, South Africa and Europe, offering valuable insights into global attitudes towards paper-based and digital communication.

Paper vs Digital Communications

Across Europe, a growing number of organisations are encouraging customers to transition from paper to digital communications, often citing environmental benefits. However, many of these claims lack evidence and fall under the definition of greenwashing - the use of misleading environmental messaging to justify cost-saving decisions.

The Trend Tracker survey reveals that 56% of European consumers recognise the primary motivation for service providers switching their customer communications to digital is to reduce costs, not to help the environment, an increase from 49% in 2021. Furthermore, 65% believe they should not be charged more for choosing paper bills or statements, a figure that has risen steadily from 54% in 2021.

The right to choose remains important for many. 76% of European consumers (up from 74% in 2021) agree they should have the right to choose between paper and electronic communications, especially when dealing with financial and service providers. This choice is not only about preference but about accessibility, ensuring that those who cannot easily access digital services are not left behind.

Innovation Excellence Awards: New sponsorship prize announced for winner of the Start Ups category

19 AUGUST 2025

Freeman Shane Tilton launches new book: Digital Culture in the Platform Era: Studying Celebrity, Influence, and Superstars Online

18 AUGUST 2025

Overview

· Studies why personality, content, and reach expand beyond celebritism to the ways we socialize online

· Explores how authentic connections survive in the era of influencers, memes, and toxic platforms

· Considers how digital personalities captivate audiences and build communities

About this book

This book uses the roles of celebrities in society to frame discussions about digital culture in the platform era and helps us see how we have evolved online in our communication and cultural creations. Focusing on the modern types of Internet celebrities (influencers, opinion leaders, nanocelebrities, and platform superstars) allows us to discuss their online practices and how their work has significantly changed the ways we define our communities within increasingly fragmented digital audiences and platform users.

Print Media Centr Turns Up the Volume on Print

14 AUGUST 2025

August 11, The Printerverse – Print Media Centr proudly announces the launch of PrintFM, the first and only 24/7 global internet radio station dedicated exclusively to print and graphic communications. Broadcasting now at printfmradio.com, PrintFM delivers nonstop interviews, discussions, live broadcasts, educational programming, and event coverage featuring both established leaders and fresh voices from around the world. Programming includes curated episodes from the extensive Podcasts from The Printerverse library, other leading industry podcasters, and original content created for PrintFM listeners. The station delivers breaking news, real-time event coverage, and serves as a central hub for timely information and “printspiration” for print professionals, marketers, manufacturers, print buyers, and creatives everywhere.

Corporate member HEIDELBERG UK Partnered with Glastonbury Festival 2025 to Celebrate Print Heritage and Inspire Future Talent

11 AUGUST 2025

HEIDELBERG UK was proud to partner with the Glastonbury Festival of Contemporary Performing Arts 2025, specifically supporting the Glastonbury Free Press. The festival is one of the UK's most iconic cultural events and is currently in its 55th year.

The festival’s newspaper is printed in the Free Press section, on a vintage 1950s 7-ton HEIDELBERG Cylinder Press. The sight and sound of the HEIDELBERG letterpress machine drew thousands of visitors, including children and Fleet Street veterans. And from today's digital-first vantage point, it was a fascinating reminder of the rich history and craftsmanship of the print industry and HEIDELBERG.